Hi, I’m Thea. I’m a multidisciplinary designer specialising in brand identity and creative direction.

I’m passionate about bringing stories to life, working with small businesses to create all aspects of their brand experience, from the logo through to their digital or bricks-and-mortart presence. I love to bring a thoughtful, considered, playful approach while working closely with my clients to make their brand identity uniquely theirs.

I’m currently the Brand Designer at In The Roundhouse. My previous roles have included Design Director at TDE — working with the brand from its inception as a digital side hustle to one of Australia’s leading accessories labels with stores across Australia and the US — and Brand Designer at Lyka Pet Food.

Throughout, I’ve worked independently with a small selection of wonderful freelance clients to bring their brands to life.

Would you like to work together? I’d love to hear from you!

 

Get In Touch

theapowell@gmail.com

My Services

Brand Design
Logo Design
Print Materials
Packaging
Web Design
E-Commerce Design
Digital Advertising
Social Content Creation